Summer is close, and the decision on where to spend it is even closer. In order to help local tourists, but especially tourists from the region, in their decision to choose Serbia as a holiday destination, the National Tourism Organization of Serbia continues the "Experience Serbia" campaign.


The most beautiful scenes of the most attractive localities will be in front of the eyes of potential tourists from Slovenia, Bosnia and Herzegovina, Montenegro. In addition to receiving invitations via billboards, guests from the region will get acquainted with the offer of our destinations through a digital campaign. Numerous journalists, travel organizers and influencers who will be in Serbia this spring will share their impressions.

For those who want to experience the offer on the domestic ground before the final decision on the holiday destination, the National Tourism Organization of Serbia has prepared promotions, presentations, conferences.

This way, guests from Budapest or Timisoara will be able to get to know or be reminded why Serbian mountains, spas, Belgrade and other cities are the ideal place for a weekend getaway or a vacation. The arrival of guests from Bulgaria and Turkey is expected to be traditionally good this season as well. The campaign and promotion intended for them will remind them of the cordiality they can experience, but also the variety of offers that await them in Serbia this summer.


Destinations are ready, promotions are ongoing, and the call is constantly open.

Experience Serbia!

Be informed


Newsletter National Tourism organization of Serbia